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What Is A Podcast?

Looking to start your own podcast but need some more information? You've come to the right place!

Why do people podcast? And why do people chose to listen to them?

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Here is some information on the rise of podcasting and why you should consider getting your own to either get your message out there or develop your brand! 

  • 57% of people in the US have listened to a Podcast, at least once

Up from 55% in 2020

  • There continues to be good growth in the simple act of knowing what a podcast is, year on year:

78% of people in the US are familiar with the concept of Podcasting

Up from 75% in 2020

  • The UK is seeing excellent growth in weekly podcast listening, year on year. 


  • 18% of adults in the UK in 2020 (15+) listen on a weekly basis Up from 14% in 2019 and this

number is continuing to rise, and the great thing is, podcasts are international, so you can reach anyone anywhere with your message!​

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Why Is The Podcast Such A Popular Format Today?

Simply put, you can not only build a community around you, your favourite things or your business, you can also make money from your own personal show! Sponsors, streams, self promotion, affiliations, the opportunity is too much to pass up for someone looking to make it big in the exciting world of podcasting!

You can also use your podcast as a platform for your knowledge and expertise, sharing your skills with others and building an educational community or you can utilise your podcast to position yourself as an authority in your industry by providing knowledgeable advice in an aim to further your career.


The great thing about podcasts is that there are no rules! No time restraint, style or production level to stick to, podcasts can vary from a personal outlet to a money making business!

Podcasts are typically released regularly like episodes of a TV show with podcasters tending to go for either a weekly or monthly release schedule and with Songplistic you can get your podcast journey underway!

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Podcasting With Songplistic

At Songplistic we use years of audio production knowledge to handle the more difficult and time consuming parts of podcasting, such as editing, mixing, mastering, publishing, and creating custom music. We do all of this and more so that all you have to worry about is remembering to hit record!

We also have tutorials for those of you who are completely new to recording audio so it's more simple than ever to get your own podcast online!

We provide 3 different podcast services:

Personal Podcasts: For the individual, hobbyist or small independent businesses.

Charity Podcasts: For charitable organisations who are looking to spread their message through podcasting.

Corporate Podcasts: For profit based organisations looking to use podcasts as a marketing or promotional tool for their business or organisation.

 Please click the relevant icon below to be taken to the podcast service that's right for you!

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